About Us

Integrated Marketing Group is a strategic Marketing Data Services Company based in Asheville, NC with a solid history and passion for helping clients and prospects build successful direct marketing campaigns across all marketing channels.  We support clients both regionally and nationally.

Integrated Marketing Group gets results using behavioral response data, cutting edge marketing strategies and industry expertise to deliver measurable results for our trusted clients.  We have knowledge in publication, media, travel, hospitality, financial services, insurance, retail, catalog and technology.

Our expertise includes email marketing, direct mail and telemarketing campaigns. 

Whether you are responsible for setting strategies in your marketing organization or working directly with clients who are, we can help.  We can be your objective resource into the data world. 

We develop and execute marketing campaigns that make a difference.

Laurie Kerge, Owner

Laurie Kerge is a Marketing Professional with over 18 years direct marketing and digital marketing experience. She has a strong track record of demonstrated success in the areas of direct marketing, multi-channel marketing, loyalty marketing, and database development.  She is a member of the Direct Marketing Association, eMarketing Association, and DataBase Marketers Group.

When Laurie is not helping her clients find innovative solutions, you will find her out in nature enjoying hiking or kayaking, exploring the Asheville music scene or traveling to new places.  She is involved with organizing music events and helping animal rescue organizations.   


Deb Wright, Solutions Manager

Deb Wright brings to IMG more than a decade of sales and marketing experience. She has a strong background in data management and analysis. Deb also brings the talent of relationship building and maintaining loyal connections with her clients and her customers. Her back ground as an efficiency and proficiency analyst greatly helps to maintain our project deadlines and our process streamlined.

When Deb is not helping her clients she, like Laurie, is an animal lover. She also dabbles in folk art and jewelry making. If given the opportunity, Deb will make you laugh. It’s hard to have a negative thought when you’re laughing.


Iris Zohar, Solutions Manager

Iris has been providing customer service in management and sales for over 20 years.

She has a strong background in working with clients, creating solutions, bringing creativity and innovative results with high customer satisfaction.

Iris brings a fresh new perspective to the Marketing Industry and takes pride in providing excellent customer service and is dedicated to getting the best results for her clients.

When Iris is not working, she enjoys spending time with her husband and son, music, hiking, spending time with friends and most of all enjoys traveling to her native country of beautiful Israel.

What our Clients Say


 Brett Bradley  
 Multimedia Advertising Account Executive, Cox Media

apostrophes  We have worked with Laurie for several years. She is a great professional that has always gone out of her way to ensure her clients receive the best service while providing in-depth data.


 Andrew Connelly  
 Master Data Management / SaaS / Demand Generation / Big Data / Business Intelligence

apostrophes  I have been a client of IMG's for a couple of years now. They are an expert at finding hard-to-get, specialty data. Whenever we have a data need and cannot produce the content, I just call IMG and they will find it for me. Along with the hardest to find data, they are a valuable sounding board for how to best use data to grow revenue and a great all around business partner. I highly recommend working with IMG.